Official Rules

CANTERRA SEEDS Rooted in the Prairies Project Official Rules and Regulations

1. No purchase necessary:

A purchase will not increase your chance of being chosen. The CANTERRA SEEDS Rooted in the Prairies Project (the “Project”) is void where prohibited by law.

2. Project Entry Period:

Entries for each awarded donation must be received between January 1, 2024 and December 31, 2024.

3. Project Administration:

The Project is made possible by CANTERRA SEEDS. The Project will be managed, and all gifts administered, by CANTERRA SEEDS, 201-1475 Chevrier Blvd., Winnipeg, MB R3T 1Y7.

4. Eligibility:

Eligible Entrants must be the age of majority in his or her province of residence in one of the 11 CANTERRA SEEDS territories located within Northeastern BC (Peace River District), Alberta, Saskatchewan and Manitoba and be actively engaged in farming. Entrants are limited to one entry per qualified farmer.

In order to receive a donation (“Donation”) under this Project, the organization (“Organization”) selected by an entrant must be either:

  • a tax-exempt public charity, meaning that it must be recognized by the Canada Revenue Agency as tax-exempt and have a charity registration number, or
  • a non-profit organization, meaning an association organized and operated exclusively for social welfare, civic improvement, pleasure, sport, recreation, or any other purpose except profit (e.g., a club, society, or association).

Any Organization that discriminates based on race, creed, ethnicity, religion, sex, age, or national origin is not eligible to receive a Donation. Sections 6 and 7 of these Official Rules include other requirements regarding Gifts.

The recipient Organization must be engaged in charitable work and operate in the community or surrounding area where the Entrant resides and not have any government (local, provincial or federal), religious or political affiliations. However, not-for-profit agencies such as volunteer fire departments, schools, libraries etc. are eligible.

5. How to Enter:

No purchase necessary to enter. Entries may only be made according to the procedures described in these Official Rules.

To enter the Project online, visit and submit an entry by using the online form. All entrants are required to complete all required registration information (including, without limitation, your name, address and other contact information). All entries must be completed within the Project Entry Periods to be eligible to win. All submissions become the property of CANTERRA SEEDS and will not be acknowledged or returned.

Entries that do not comply with these Official Rules will be disqualified. CANTERRA SEEDS reserves the right in its sole discretion to disqualify any entry at any time which, in its opinion, is offensive, contains unsuitable material, threatens the safety or well-being of any entrant, or if it is determined that the entrant has not complied with these Official Rules. Limit one entry per Eligible Entrant. Entries in excess of this limit are void. To be valid, each entry must provide all information requested.

6. Donations:

Up to $25,000 CAD will be distributed through monetary donations in total. In-kind amplified donations are limited to the availability of seed. Number of recipients chosen will depend on the amount of donation that is requested per chosen entry. Chosen entries will be selected from all eligible entries received within the Project Entry Periods. All monetary Donations will be distributed to the Organization via cheque by CANTERRA SEEDS. The Donation must be used by the winning Organization to improve local communities and organizations in the area in which the winning entrant resides or farms as designated on the entry application. Odds of being chosen depend on the total number of eligible entries received, the quality of the application and the nomination matches the values of CANTERRA SEEDS. CANTERRA SEEDS reserves the right to cancel or amend the Project at any time. All details about the Project and the Donations not specified in these Official Rules will be determined by CANTERRA SEEDS at its sole discretion. No entrant may receive more than one Donation.

If a winning entrant decides to “amplify” their Donation, CANTERRA SEEDS will provide CANTERRA SEEDS seed to the winning entrant to plant in the 2024 season instead of providing a cheque to the winning Organization. The winning entrant is responsible for planting, growing and harvesting the donated CANTERRA SEEDS seed. Once the seed has been marketed, the winning entrant is required to provide CANTERRA SEEDS a total of the harvested amount, minus inputs, to be donated to the winning Organization. The winning entrant is responsible for delivering the cheque of the total amount to the winning Organization and providing CANTERRA SEEDS proof of this transaction.

The Donations are not transferable. No substitution of a Donation, or any portion thereof, is allowed, except at the sole discretion of CANTERRA SEEDS. A Donation has no retail value, and there is no income to be reported to the winning entrant for tax purposes. The winning entrant will not be able to obtain an income tax deduction as a result of the Donation made to the Organization.

7. Use of a Donation:

Donations may not be used for any of the following: (a) individual aid or personal support; (b) underwriting deficits; (c) fraternal, labour or veterans’ organizations, unless the project benefits the general public; (d) benefits, dinners or advertisements; (e) religious, politically partisan, or similar groups; (f) endowments; (g) activities that directly support marketing programs; or (h) projects in which CANTERRA SEEDS or any of its respective affiliates, subsidiaries, officers, directors or employees has a financial interest, or from which any of these entities could derive a financial benefit. Determination of whether the proposed use of funds meets the criteria described herein shall be made at CANTERRA SEEDS’ sole discretion.

8. Recipient Selection:

On or before April 11, 2024, CANTERRA SEEDS will select "amplified" entries to receive funding in the form of CANTERRA SEEDS seed. Chosen recipients will be notified by email or phone by April 18, 2024.

On or before December 31, 2024, CANTERRA SEEDS will select "monetary" entries to receive funding in the form of a cheque. Available funds will be given out through the year, as needed.

9. Total Value:

The total value of all monetary Donations to be awarded is $25,000 CAD. In-kind donations ("amplified") will be calculated separately.

10. Conditions:

By participating in this Project, each entrant agrees as follows: (a) to be bound by these Official Rules which are final and binding in all respects, and to comply with all decisions of CANTERRA SEEDS with regard to the Official Rules, interpretation or application; (b) that he or she meets all the eligibility requirements under these Official Rules; (c) to comply with all federal, provincial, and local laws and regulations; (d) that Canadian law, without regard to its conflict of laws principles, shall apply exclusively to the Project and Official Rules, and that any dispute with respect to the Project and/or these Official Rules shall be resolved in either the federal or provincial courts located in the Province of Manitoba in Winnipeg; and (e) that CANTERRA SEEDS may communicate with the entrant regarding their participation in the Project via electronic message or otherwise.

By participating in the Project, each recipient also, except where legally prohibited, without additional compensation: (a) grants permission for CANTERRA SEEDS, and those acting pursuant to their direction, to use his or her name, hometown name, picture, portrait, likeness, voice, biographical information and comments made in connection with the Project in any and all advertising and promotional materials, social media marketing channels, and/or on the world wide web, relating to the Project, and similar programs which may be offered by CANTERRA SEEDS; (b) agrees that CANTERRA SEEDS (as applicable) may make slight stylistic modifications to his or her comments, which do not materially alter the original meaning; (c) waives any right to review or approve any such use; (d) agrees that all media or other materials created by CANTERRA SEEDS are the property of CANTERRA SEEDS (as applicable), including but not limited to any copyright therein, and waives all moral rights thereto; (e) agrees that the release of information about being chosen as a winner, including dissemination to the public and media through any channels, will be made solely by CANTERRA SEEDS; and (f) releases CANTERRA SEEDS from any and all claims for libel, copyright, invasion of privacy or rights of publicity pertaining to such use.

11. Privacy:

Information that entrants provide to CANTERRA SEEDS will be used to communicate with participant(s) in relation to this Project only, unless entrant consents in the entry form to receiving additional information.

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12. General:

CANTERRA SEEDS is not responsible for any typographical or other errors in the printing or offering of this Project, or in the description of any Donation or in any other materials produced in connection with the Project. CANTERRA SEEDS is not responsible for lost, garbled, misrouted, damaged, distorted, late, stolen or misdirected submissions. CANTERRA SEEDS reserves the right at its sole discretion to cancel, terminate, modify or suspend the Project. In particular, CANTERRA SEEDS reserves the right to cancel or modify the Project if fraud, misconduct or technical failures would destroy the integrity of the Project; or, if a computer virus, bug or other technical problem corrupts the administration, security or proper administration of the Project as determined by CANTERRA SEEDS in its sole discretion. Uses of automated devices are not valid for submission and will subject the user to immediate disqualification.

CANTERRA SEEDS may disqualify any person based upon fraud, dishonesty, and violation of rules or other misconduct. This Project is subject to all applicable federal rules and regulations and is void where prohibited by law. In the event of termination of the Project, a notice will be emailed. CANTERRA SEEDS reserves the right to prohibit the participation of an individual if fraud or tampering is suspected or if the individual fails to comply with any requirement of participation as stated herein or with any provision in these Rules. Entrants must comply with all rules as published.

13. Release:

By participating in the Project, each entrant and recipient agrees to release CANTERRA SEEDS, their subsidiaries and affiliates, each of their respective directors, officers, employees and agencies from any liability whatsoever, and waive any and all causes of action, for any claims, costs, injuries, losses, or damages of any kind arising out of or in connection with the entrant’s participation in the Project.

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